Impact, Exploitation &
Market Uptake Partner

DevelopMinded partners with deep tech consortia to lead the impact and exploitation pathway and drive the market uptake. We ensure that ambitious R&D projects translate into adoption conditions that gain real market traction, measurable outcomes and a continuation route beyond the grant to drive long-term value. We bring experience across EU funding instruments and a strong track record within the (EIC) innovation ecosystem.

Impact, Exploitation & Market Uptake workstream

Horizon Europe evaluators prioritize projects with a clear path from results to adoption, credible beneficiaries, measurable outcomes, and plans that extend beyond reporting. DevelopMinded adopts this approach from the outs!et by defining impact pathways, KPIs, and an exploitation narrative. We lead execution, transforming pilots and outputs into evidence of real-world uptake, procurement-relevant metrics, and a practical beyond-grant exploitation route. Our approach is tailored to project maturity. For Innovation Actions, we support deployment and scale-up. For Research Innova- tion Actions, we provide validation and exploitation frameworks to enable readiness for future uptake.

 

Ecosystem orchestration & partner models

In Horizon Europe, the difficulty rarely lies the science, but rather in making a multi-actor consortium behave like a delivery system, with aligned roles, clean interfaces, fast decisions and credible validators. DevelopMinded helps develop the consortium operating model around the use case by bring- ing in the right adopters/validators, clarifying responsibilities and decision rights while securing the commitments that make pilots and demonstra- tions meaningful. This results in a partnership structure that avoids coordination deadlocks, produces credible validation and can continue after the grant through a realistic commercialisation approach.

Joint business development & market access

Horizon Europe projects often have strong technical workstreams but a rather weak market gravity, not because the solution is poor, but because none are tasked to convert outputs into demand signals while delivery is happening. DevelopMinded acts as the consortium’s market-facing execution partner by prioritising use cases and buyer pathways, running structured outreach to deployers and via channel partners as well as shaping pilot designs and messaging into procurement-ready proof. Towards the end, the project does not only report impact but exits with reference credibility, traction signals and a continuation pipeline partners can realistically execute.

Horizon Europe call types

IA
Turn pilots into roll-outs

Procurement-proof value cases
Replication & scale model
Adoption & commitment signals

RIA
Make research adoption-ready

Validated priority use cases
Milestone-based evidence plan
Credible exploitation route

How we work:

  • Step 1

    Matchmaking & Capability Assessment

    We review the call and consortium plan to ensure alignment, clarify impact and exploitation goals, and determine where DM can lead impact, exploitation, market uptake, or commercialisation governance work packages.

  • Step 2

    Role, Scope & Budget

    Together with the consortium coordinator, we define a realistic work package scope, including deliverables, KPIs, partner interfaces, and budget lines. Each element aligns with Horizon Europe rules and evaluator expectations for impact.

  • Step 3

    Joint Proposal Development & Submission

    We co-develop and coordinate the impact, exploitation, and go-to-market sections, ensuring clear connections to pilots, validation, uptake pathways, and measurable outcomes. Upon approval, we pro-actively contribute to the development of the consortium agreement, finalisation of KPIs and milestones.

  • Step 4

    Delivery & Impact Creation

    We manage the exploitation, market uptake and commercialisation tracks, including stakeholder engagement, market validation, IP/FO, investor readiness, evidence and KPI reporting while planning for adoption and replication (IA) or validation and exploitation structuring (RIA). We also provide a clear beyond-grant continuation plan.

Let's build together!
Book your meeting now!

Venture Support
Services

When you need targeted, hands-on support now to solve specific market, funding or scaling challenges in an existing venture.
 

Learn more

Venture
Clienting

Our Venture Clienting Services accelerates deep-tech adoption by engaging ventures as early customers, not investments. Paid, real-world pilots drive faster traction, lower risk, and clear market validation.

Learn more